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Scenario Planning - Revised and Updated: The Link Between Future and Strategy

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Recent research in the field of business strategy has shown that strategic flexibility can be achieved through a scenario planning perspective for long-term competition and performance. The authors have drawn upon examples and case studies to develop a new model for scenario planning that is closely integrated with strategy and innovation.

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Additional Information

Additional Information

Author M. Lindgren, H. Bandhold
Binding Hardcover
Condition New
Pages 189
ISBN-13 9780230579194
Publisher Palgrave Macmillan

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