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The Bentwood chair, Bauhaus furniture, Dieter Rams' designs for Braun, Apple computers, and Ikea furniture have made their way into homes and offices around the world, but all these objects signify major departures from those that came before - a new way of designing things that, in many cases, we now take for granted. In twenty diverse and fascinating chapters, this book explores numerous such groundbreaking moments" in product design. Conceptually - rather than chronologically - organized