Free Standard UK Delivery Over £10 | Free Delivery Europe Over £25

Neuromania: On the limits of brain science

Be the first to review this product

Neuroeconomics, neuromarketing, neuroaesthetics, and neurotheology are just a few of the novel disciplines that have been inspired by a combination of ancient knowledge together with recent discoveries about how the human brain works. The mass media are full of news items featuring colour photos of the brain, that show us the precise location in which a certain thought or emotion, or even love occurs, hence leading us to believe that we can directly observe, with no mediation, the brain at work. But is this really so? Even throughout the developed world, the general public has been seduced into believing that any study, research article, or news report, accompanied by a brain image or two is more reliable and more scientific, than one featuring more mundane illustrations. This fascinating, accessible, and thought provoking new book questions our obsession with brain imaging. Written by two highly experienced psychologists, it discusses some of the familiar ideas usually associated wtih mind-body, brain-psyche, and nature-culture relationships, showing how the biased and unquestioning use of brain imaging technology could have significant cultural effects for all of us.

Availability: In stock

Only 1 left
£16.99
£16.99

In stock books dispatched within 24 hours. Read more...

Ask a question? Call, Email or Skype now.

30 days returns policy. Guaranteed!.

It's good to share!

Additional Information

Additional Information

Author Paolo Legrenzi, Carlo Umilta, Frances Anderson
Binding Hardcover
Condition New
Pages 189
ISBN-13 9780199591343
Publisher Oxford University Press

Reviews

Write Your Own Review

You're reviewing: Neuromania: On the limits of brain science

Product Tags

Product Tags

Use spaces to separate tags. Use single quotes (') for phrases.